To push your finance and accounting processes via the cloud, you’ll need web solutions that are reliable and backed by strong, renowned vendors. Additionally, your web solutions should be flexible enough to integrate and couple with other web-based solutions or applications, to allow your business to benefit from those applications as well. Intacct is an enterprise-grade financial and accounting solution that integrates your existing business infrastructure and business critical applications to the cloud, while giving you flexibility, control, compliance and powerful functionality. Intacct’s robust solution can also be customized using platform development services. Here are four modules, or integrations, that can be used with Intacct to enhance its capabilities:

Mobile traffic surged an amazing 70% in 2012, which is more than double that of figures from 2011. These figures were provided by Mike Hotz of ClickZ.com, who goes on to state that more than 40% of read emails are opened on mobile devices. However, most email messages, and webpages, are still designed to be viewed on desktops. He also convincingly makes the argument that apps are the new landing pages; he emphasizes the importance of mobile app push notifications. Oftentimes, reaching for a cellphone is easier than getting to a desktop or laptop to check emails. With mobile penetration growing at an unprecedented rate worldwide, “going mobile” is practically mandatory. Every business should strive to get there, especially eCommerce stores and any businesses that sell products, gather leads or reach out to prospective customers (via blogs, product pages, landing pages, etc.). Here are three ways to prep your web properties and emails for mobile viewing:

If we had to pinpoint the main reason mass marketing isn’t efficient, we’d go ahead and say that it’s because of the lack of personal interaction. Mass marketing to customers is the same as using machines to do what people can do better: create meaningful relationships. This is why online marketing is found to be more successful. The Internet allows companies to take advantage of custom marketing, even if targeting a large number of customers, all at one time. It’s no surprise that spending on Internet marketing has increased significantly over the last few years. In fact, according to this news snippet from Mashable.com, online advertising spending surpassed that of offline advertising for the first time last year. Additionally, an eMarketer release claims that online marketing generated at least $39.5 billion in sales last year. That is a 23.3% increase from the year before. For businesses that are confident in the reach, effectiveness and potential of Internet marketing, how should marketing efforts be approached? We suggest reaching out to your customers with a personal touch; here’s how:

As the economy struggles and the cost of creating and delivering products increases, a few tweaks in the way you do business should be considered. Efficiency is key to running your business successfully and at a lower cost. Automating segments of your business processes is a great solution, and thanks to technology, this change can easily be achieved. Since sales and marketing are two of the functions that bring in the most income, it’s important to consider them first. NetSuite’s sales force automation (SFA) is your go to solution to power your company’s sales and marketing processes. Built on NetSuite’s world-class development platform, SFA charges up your sales process, boost business performance and helps you develop seamless workflows around sales and marketing functions. Here are four ways NetSuite’s sales force automation, along with NetSuite CRM+, can help you achieve greater efficiency:

There are a few essentials that should always be kept in mind when creating your eCommerce solutions or general business websites. Oftentimes, the pressure to grow your business takes focus away from details that should not be overlooked. Constant change is also a factor when having an online presence; your company needs to be able to keep up with such changes and create and maintain a site that is appealing and easy to use. Here are five essential actions you should take to ensure the success of your eCommerce solutions or corporate websites:

Synergy is powerful. Consider this: one individual can only do so much on their own, but when working with a team, can achieve so much more. Similarly, cloud computing solutions work much better when integrated with other tools and services. In fact, the popularity and adoption rate of any cloud computing solution is directly related to the ability of that solution to integrate with third-party tools. Today, effective businesses find ways to efficiently connect their business functions, where necessary. Intacct is a full-blown financial business solution that is available on the cloud. Thankfully, Intacct connects, integrates and works well with other popular tools and systems, so that businesses do not have to use separate tools for each function or department; rather, all of the data is stored within one comprehensive system. Here are some great integrations and services available for your Intacct solution:

Wouldn’t it be productive if you had the collaborative, shareable magic of Facebook working for your business, internally? Salesforce Chatter connects your processes, employees, other resources, vendors and everyone else who work together as a team. It creates one collaborative effort that makes Salesforce.com not only a great CRM tool, but also a streamlined collaboration tool as well. Here are four benefits that Salesforce Chatter can deliver to your business:

Today is the age of cloud computing solutions, and many businesses are moving to the cloud at this very moment. The cloud has created a home for almost every business function. Many executives see the potential profitability, speed and efficiency that can result from using cloud solutions. As a result, teams behind every leading web solution or web-based application such as NetSuite, Intacct, SAP Business ByDesign, Salesforce and SugarCRM work diligently to make numerous types of integrations possible, in order to integrate their software with complementary services and tools that can further help businesses. However, implementation is not always as easy as plug and play. Here are a few pitfalls to keep in mind when choosing your Saas solution: